In the modern world which often turns into a needy society, the idea about being a philanthropist is not a topic which will sparks a lively conversation. But luckily, there are a few of true eco warrior who are working profoundly to make a great environmental impact through influential movement; one of it is Love & O2.
Initiated in 2016 by Deila Von Rueti, Love & O2 has donated 2500 hectares of land with the dream of building the first tropical rainforest park to be enjoyed by generations, the land is permanently changed it from agricultural land to High Conservation Value (HCV). The Friends of the Rainforest Park is located in the incredible ecosystem of Central Kalimantan, and is positioned right outside the town of Muara Teweh (7km from Beringin Airport).
“I’m not linked to any NGO or other Charitable Organization. This is simply my donation to the country I love. We sell our merchandise in the knowledge that all the profit from each one bought will help protect, plant and maintain the park. Actions speak louder than words.“ explains Delia in the Press Conference held at Sidewalk Mall Jimbaran, September 27th 2019.
Born in the jungles of Sumatra, Indonesia, Delia Von Rueti is a philanthropist, artist, entrepreneur and passionate advocate for sustainable farming. Her philanthropic commitment aligns with environment protection, and education for the empowerment of women everywhere. Through Love & O2 project, she aims to inspire people to help in every little way they can; starting from adding a plant in their garden. She hopes her campaign will grow and reach every
corner of Indonesia, as well as the rest of the world. Much more needs to be done and with everyone help we can make this world a better place.
In order to save and maintain the rainforest and gather people to involve with a little help, Love & O2 do some initiatives by producing their own product such as T-shirt and scarf lovingly design by Delia herself. By purchasing each product it will go towards planting and upkeep of a tree within the tropical park. Not only fashion product Love & O2 has another brand called ‘Overdozz With Love from Bali’, a healthy food that usually known as granola, contain 10 healthy ingredients. Trough purchasing their Brainfood, people help Love & O2 protect with 15% from the profits as its tagline “Save the Rainforest while you eat breakfast”.
In just 3 years, Love & O2 has inspired many people to increase their environmental awareness, including several national figures; from H.S.H Prince Albert II of Monaco, Melinda Gates, to Indonesia’s revolutionary Minister of Fisheries, Susi Pudjiastuti. You can join this movement right now and make huge impact to change life on earth for the better. For more info, visit their page at www.loveando2.love