To commemorate the ending of DANCOW Inspiring Mom 2 campaign, DANCOW Advanced Excelnutri+ held a Beach Cleaning Program in collaboration with ecoBali environmental preservation institution.
Commenced at the renowned shoreline of Batubelig, Bali on 26th October 2019, this Beach Cleaning Corporate Social Responsibility (CSR) program reflects DANCOW’s contribution to inspire all Indonesian mum to be an inspirative figure in their community; as well as imprinting the sustainability lifestyle in each of their family.
“As a trusty partner of Indonesian parents, DANCOW Advanced Excelnutri+ understand that the education of little ones began in their own home, and mum is one of the first figures in their life to educate and imprint the value that the kids will hold on to until they become adults” said Lydia Fransiska Sahertian, the Brand Manager of DANCOW Advanced Excelnutri+ “This also apply in inspiring their ecological awareness as well as initiative to preserve the environment from early age, so then later, little ones will grow to be Indonesia’s Potential Children with 5 basic characteristics; brave, smart, creative, care and leading”
In implementing this noble program, DANCOW invites ecoBali to join along, because their zero waste vision aligned with the company’s own commitment in awareness and sustainability. “ecoBali focused on improving the recycling effort, reducing trash-thrown-to-ground quantity and promoting compost” explains Ni Made Dwi Septiantari, the Program Manager of ecoBali. “The beach in Bali needs cleaning from plastic trash, because it is often visited by tourist, and they (tend) to left many leftovers” she added. “Hopefully, through this beach cleaning activity, all DANCOW Inspiring Mom 2 mothers inspired to apply the environmental-friendly lifestyle in their family”
Keep up the amazing work, DANCOW!